Social Media Marketing Strategy Intern, Spring 2027

October 27, 2026

About the position

Disney Consumer Products is seeking a Social Media Marketing Strategy Intern to support its marketing team in developing social media content for Disney consumer products. The intern will contribute creative ideas for audience-targeted social accounts, including parent-focused and young adult audiences, and work across social platforms. The role includes hands-on content creation, participation in marketing ideation and planning, and helping build social communities. The intern reports to the Manager, Social Media Marketing Strategy. This is a full-time, six-month internship in the Glendale, California area, running from January 2027 through June 2027. The intern must be available Monday through Friday for 40 hours per week and maintain a consistent, reliable work schedule. They must provide their own housing and reliable transportation to and from work. An electronic portfolio or social media link must be included as a URL on the resume.

Responsibilities

Develop and analyze social content concepts for Disney products and social platforms.
Capture and edit content, producing multiple deliverables each week.
Build social platform communities by engaging with content and connecting with followers.
Provide knowledge of Gen Z trends and perspectives.
Participate in team discussions and help develop social media plans and calendars.
Develop influencer lists for product gifting opportunities.

Requirements

Be actively engaged across a wide range of social media platforms and understand content formats, platform functionality, and current trends.
Have experience creating content.
Be able to creatively improve social content formats.
Have partnership and relationship skills.
Have experience using and creating content for TikTok.
Be creatively minded and able to inspire creative teams.
Be enrolled in an accredited college or university and pursuing a degree while taking at least one class at the time of application, or currently participating in a Disney College Program or Disney Internship.
Be at least 18 years old and have unrestricted work authorization.
Be available Monday through Friday, 40 hours per week, for the duration of the internship, with a consistent, reliable schedule.
Provide housing for the duration of the program and have reliable transportation to and from work.
Include an electronic portfolio or social media URL on the resume.
Be a junior or senior in college and pursuing a degree in Marketing, Communications, Public Relations, Design, or a related field (preferred).

Nice-to-haves

Experience and proficiency with Adobe Creative Cloud, including Photoshop and Illustrator.
Previous experience with social marketing for entertainment brands or experiences.
Previous work experience in marketing strategy, consumer packaged goods, an advertising agency, or brand management.

Benefits

Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, depending on the level and position offered.

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