Analyst, Digital Analytics at Ford Motor Company: 100% Remote (Dearborn, MI, US)

Title: Analyst, Digital Analytics

Location: Remote United States

Job Description:

We made history and now we work to transform the future - for our customers, our communities and our families. You''ll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters.

Enterprise Technology plays a critical part in shaping the future of mobility. If you're looking for the chance to leverage advanced technology to redefine the transportation landscape, enhance the customer experience and improve people's lives, this is the opportunity for you. Join us and challenge your IT expertise and analytical skills to help create vehicles that are as smart as you are.

In this position...

We are seeking an experienced Analyst, Digital Analytics to join Ford''s Digital Analytics & Experimentation team, with primary alignment to Ford Pro.

Working closely with the Ford Pro Digital Product team, you will translate stakeholder questions into measurement approaches, perform advanced analysis, and deliver clear recommendations that improve digital experiences and business outcomes.

You will also collaborate with Telematics, Customer Service, Marketing, and Finance analytics teams to bring together relevant insights and develop more holistic Ford Pro narratives.

This role blends hands-on analytics with technical problem-solving. The strongest candidate will be equally comfortable analyzing complex data, evaluating measurement quality, defining analytical requirements, building scalable analytics and AI-enabled solutions, and explaining what the findings mean for Ford Pro Digital Product stakeholders.

Although this is classified as a remote position, candidates within commuting distance of a Ford hub may be required to work onsite four or more days per week. We strongly prefer candidates who can work onsite in or relocate to Dearborn, MI. Eastern Time work hours are also highly preferred.

You''ll have...

  • Bachelor''s degree in Analytics, Data Science, Computer Science, Statistics, Mathematics, Economics, Engineering, Business, Marketing, or a related field, or equivalent combination of education and experience.
  • 5+ years of experience in digital analytics, product analytics, customer analytics, marketing analytics, business intelligence, or a related analytical field.
  • 3+ years of hands-on experience with a digital analytics platform such as Adobe Analytics or Google Analytics.
  • 3+ years of experience using SQL to analyze large datasets, integrate multiple data sources, and validate analytical outputs.
  • 2+ years of experience creating dashboards or reusable reporting with tools such as Power BI, Tableau, Looker, Qlik, or similar platforms.

Even better, you may have...

  • Master's degree in Analytics, Data Science, Computer Science, Statistics, Mathematics, Economics, Engineering, Business, Marketing, or a related field
  • Demonstrated ability to move from an ambiguous stakeholder question to a structured analysis, clear findings, and practical recommendations.
  • Strong written and verbal communication skills, including experience presenting analytical findings to cross-functional partners and leaders.

Digital Measurement

  • Hands-on experience with Adobe Analytics, including creation of curated workspaces for recurring stakeholder needs.
  • Fluency with AI tools and frameworks.
  • Working knowledge of digital measurement fundamentals and tag management, with the ability to debug tracking issues, validate analytics behavior, and partner effectively with tagging teams.
  • Adobe Certified Expert or Professional credentials in Adobe Analytics or related Adobe Experience Cloud solutions.

Data & Technical Fluency

  • Cloud and data engineering: Working knowledge of Google Cloud Platform, BigQuery, Python, SQL, APIs, data validation automation, or enterprise behavioral data pipelines.
  • Delivery practices: Experience with Jira, GitHub, implementation documentation, technical design reviews, QA processes, and production release governance.
  • Experience combining digital behavioral data with customer, account, transaction, CRM, vehicle, or service data.

Analytics Product Mindset

  • Experience building reusable analytics frameworks, measurement products, dashboards, reporting standards, or self-service insight capabilities for business and product teams.
  • Experience developing automation or AI-enabled analytics capabilities that improve the speed, consistency, or scalability of insight generation.
  • Ability to create executive-ready narratives that connect digital behavior, experience performance, and business outcomes.

Business Domain Knowledge

  • B2B analytics experience, particularly in commercial services, automotive, or complex omnichannel customer journeys.
  • Understanding of automotive eCommerce, vehicle shopping journeys, configurators, lead-generation funnels, owner experiences, or other digital platforms.
  • Understanding of how multiple users, accounts, vehicles, products, services, and offline interactions shape B2B customer journeys.

You may not check every box, or your experience may look a little different from what we''ve outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:

  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up childcare and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year's Day
  • Paid time off and the option to purchase additional vacation time.

This position is a salary grade of 7 or 8 and ranges from $99,600- 192,900.

Final determination of salary grade will be based on candidate''s skills and experience, and base salary will be set within the applicable range according to job scope, responsibility and competitive market value.

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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