Director, Analytics - B2B Growth (Remote)

October 16, 2026

<div>Job DescriptionJoin the Consumer Growth Analytics team at Snap, where we leverage data to accelerate revenue and partner growth across the business. We’re seeking a senior leader to own analytics for a broad range of revenue-driving teams—including SMB Sales, Large Market Sales, Strategic Partnerships, Sales Ops, Rev Ops, and B2B Marketing. In this high-impact role, you’ll lead forecasting, opportunity sizing, and partner performance analysis; support enterprise deal development with market intelligence and RFP analytics; and improve lead qualification and onboarding efficiency to better serve our core ALICE customer (Asset Limited, Income Constrained, Employed). This is a strategic, cross-functional role on a collaborative, high-ownership team where innovative thinking, partnership, and measurable impact are the standard.How you’ll make an impact:Strategic Sales Analytics for Partner Growth<ul><li>Identify and quantify opportunities across existing and potential partners, including whitespace analysis and share-of-wallet opportunity sizing.</li><li>Develop and own frameworks for tracking and improving key sales performance metrics across partner lifecycle stages—from onboarding through growth and retention.</li><li>Serve as a strategic partner to RevOps, Sales Leadership, Partner Strategy, and B2B Marketing, providing the analytical foundation for revenue-driving initiatives.</li></ul>Large Market & Enterprise Team Support<ul><li>Conduct partner-level forecasting to project performance based on historical trends, cohort modeling, and macroeconomic indicators.</li><li>Lead market research and prospect intelligence efforts for potential enterprise partnerships, including:<ul><li>Web scraping and secondary data gathering to assess market footprint, business scale, and potential vertical integration.</li><li>Estimating current and potential volume and revenue impact for use in executive-level partnership pitches.</li></ul></li><li>Collaborate with sales team members to produce high-impact, data-driven materials in response to RFPs, including tailored opportunity sizing and performance projections.</li></ul>SMB Sales & Growth Optimization<ul><li>Design lead scoring and qualification models to improve top-of-funnel lead quality and reduce disqualification rates.</li><li>Partner with SMB Sales and Customer Success teams to identify behavioral and operational signals for successful onboarding and partner retention.</li><li>Support territory planning, rep-level performance optimization, and resource allocation across inside sales, field teams, and customer success groups.</li><li>Analyze marketing and sales funnel effectiveness to drive improvements in campaign targeting, messaging, and ROI.</li></ul>Campaign, Funnel & Lifecycle Analytics<ul><li>Analyze B2B marketing campaign effectiveness across acquisition, onboarding, and retention, with a focus on optimizing lifetime value.</li><li>Build predictive models for churn risk, engagement trends, and bottlenecks in the sales funnel.</li><li>Evaluate the impact of onboarding, training, and enablement initiatives on partner performance and revenue contribution.</li></ul>Predictive Modeling & Advanced Analytics<ul><li>Collaborate with Data Science teams to build and deploy machine learning models for lead prioritization, partner segmentation, location-based targeting, and behavior forecasting.</li><li>Apply advanced techniques such as probabilistic matching, multi-touch attribution, and geographic optimization to enhance partner insights.</li></ul>Experimentation & Strategic Testing<ul><li>Design and evaluate experiments aimed at improving sales performance, partner onboarding, product adoption, and campaign strategy.</li><li>Synthesize experimental results into actionable insights that improve conversion rates and increase sales team effectiveness.</li></ul> What you’ll need to succeed:<ul><li>3+ years of direct people management experience, leading and developing high-performing teams.</li><li>10+ years of experience in analytics, strategy, or growth roles within B2B, fintech, or financial services environments, with demonstrated success across both enterprise and SMB sales models.</li><li>Proven ability to generate revenue impact through analytics in sales, marketing, and partner growth contexts.</li><li>Deep experience supporting enterprise partnership development—including forecasting, RFP response analytics, and market research.</li><li>Strong understanding of lead qualification, funnel conversion, and lifecycle management in SMB contexts.</li><li>Expertise in SQL and familiarity with Python or R for analytics and predictive modeling; ability to partner effectively with Data Engineering and Data Science teams.</li><li>Experience conducting web scraping and third-party data acquisition for market intelligence and strategic research.</li><li>Proficiency with modern analytics tools (e.g., Snowflake, dbt, Tableau, Looker, Amplitude).</li><li>Excellent storytelling, communication, and executive influence skills; capable of turning complex data into business-aligned insights.</li><li>Bachelor’s degree in a quantitative field (e.g., Statistics, Economics, Engineering); Master’s degree or MBA preferred</li></ul> Why Join Us:<ul><li>Generous paid time off</li><li>Competitive medical, dental & vision coverage</li><li>401K with company match for US</li><li>Company-paid life insurance</li><li>Company-paid short-term and long-term disability</li><li>Access to mental health and wellness resources</li><li>Company-paid volunteer time to do good in your community</li><li>Legal coverage and other supplemental options</li><li>A value-based culture where growth opportunities are endless</li></ul></div>

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