Senior App Store Optimisation (ASO) Consultant (m/f/d) - Full-time, Remote

About Admiral Media:

Join us at Admiral Media, a rapidly expanding, award-winning creative performance marketing agency. Our dynamic team is on the hunt for an experienced Senior ASO Consultant to strengthen our ASO team.

Job Role:

You will play a pivotal role in enhancing the presence of our clients' apps on both iOS and Google App Stores. Working with apps that reach millions of users, you will take hands-on responsibility for client accounts, identify avenues for growth, and convey these findings directly to clients. With a forward-thinking approach, you will design new ASO strategies to boost future projects and maintain our competitive edge.

This is an individual-contributor role reporting to the Director of Operations.

Key Responsibilities:

  • Take full, hands-on responsibility for multiple client accounts, owning ASO projects end-to-end and ensuring their overall success.
  • Boost organic ranking and downloads through effective keyword and conversion rate optimization for client apps on App and Play Store.
  • Provide briefs to designers and translators for creative experiments and app store asset localization.
  • Formulate innovative ASO strategies to ensure our client projects stand out in a highly competitive market.
  • Create relevant, data-driven content for our marketing initiatives and conferences.
  • Represent Admiral Media at mobile growth conferences, delivering ASO workshops, and engaging potential clients.
  • Assist with other mobile growth-related activities within the company.

Desired Qualities
  • Minimum 2 years of ASO experience and 3 years of mobile marketing experience with an app publisher, agency, or similar role.
  • Confidence in client-facing situations, excellent presentation skills, and ability to effectively communicate results directly with clients.
  • Strong project management skills, with a track record of successfully owning ASO projects.
  • Profound knowledge of App/Play store developer consoles, key ASO metrics, and mobile marketing terminology.
  • Comprehensive experience with A/B testing of creative assets on Android and iOS and managing backlogs of experiments.
  • Required, hands-on experience with keyword optimization and the relevant ASO tools and processes, with willingness to share knowledge with our team.
  • Strong data analysis skills, with a knack for transforming complex data into actionable insights.
  • Exceptional written and verbal English language skills.
  • Adaptability to startup culture and eagerness to assist in diverse areas.

Work Setup: This is a full-time, fully remote position. You report to the Director of Operations and collaborate closely with designers, translators, and the wider Admiral Media team across time zones.

At Admiral Media, we're passionate about fostering a diverse and inclusive work environment. We welcome candidates of all ages, gender identities, ethnicities, sexual orientations, disabilities, and religious backgrounds. Your qualification and merit are what truly matter to us, and all employment decisions are based on these along with our business needs.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

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This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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